Via Tornabuoni

The home of Florentine luxury

Via Tornabuoni is among the most renowned streets in Florence. Connecting the Bridge of Santa Trinità to Piazza degli Antinori, since the 14th century it has been home to some of the city’s most beautiful buildings, including Palazzo Spini-Feroni, now home to the Ferragamo Museum, Palazzo Strozzi, Palazzo Antinori and Palazzo Tornabuoni.

Its golden age began under the Grand Duchy of Tuscany, when it hosted processions, parades, outdoor games, horse races, archery competitions and football matches. Today, it is the heart of Florentine luxury and Made in Italy excellence. You will find historic workshops specialising in leather work and the boutiques of the most exclusive brands, including Gucci, Salvatore Ferragamo, Giorgio Armani, Valentino, Pucci, Prada, Fendi and Roberto Cavalli.

Originally named Via dei Legnaiuoli, during the Renaissance it became home to the city’s most lavish aristocratic palaces, and today it is the most prestigious street in Florence. It is symbolised by the Column of Justice, built out of porphyry in the 16th century. Walking along this street takes you through centuries of history and architecture. Don’t miss the art collections at Palazzo Strozzi and the contemporary art collection at Palazzo Bartolini Salimbeni.